Mount Olympus in Greek Mythology  was the mystical domain of the Gods who ruled Ancient Greece.  It is a near perfect analogy  to the Corporate Suite (C-Suite)  domain. The world of CEO, COO, CFO, CIO, CMO (Chiefs) because it is these few senior decision-makers whom we business-to-business (b2b) sales professionals must gain repeated, ethical access to if we are to control our sales destinies inside corporations.

Repeated, ethical access requires learning a specific skill set to be invited back into their domains because we have something of value to add or a significant, unique contribution to make.  Once we earn their trust  (and, earn it we must)  we are approaching the status of a ‘Trusted Advisor’. OK, enough said about ‘Trusted Advisor’ status for now.  I am getting way ahead of myself!

Since beginning this blog in March 2008, my focus has been the tactical aspects of business-to-business  (b2b) sales prospecting. I make no apologies for my posting irregularity. I feel as strongly now about my then-promise of only posting when I have something worthwhile to contribute.

These Rules still apply especially in our congested blogging community. Like many serious peers, I resent time-intrusion techno annoyances, such as Twitter, which interrupt my concentration whether I am working or playing. Twitter, to me, is still an annoying, ringing phone I am too busy to answer!

In June 2009, I ranted about Twitter, in my “Twitter, Twatter, Does It Really Matter?” blog. The overwhelming response to my commentary was from ardent Tweeters who were in favor of hanging my cyber entrails from a pole in the Internet Town Square.  God love them! They are entitled to their opinions but so am I! While Twitter has gained in popularity, it is just too real-time for me and not a technology I choose to embrace at this time.

Technology to me is like a shovel in my tool shed. It is there when I need it. I am still amazed when I see busy executives wearing two or more PDA’s, cell phones or pagers draped on their belts.  They are like newborn infants with their umbilical cords tethered to their mommas.  It’s their choice but not mine!

OK, back to my 2010 topic focus of Exploring the Fascinating World of C-Suite Access. I have received many requests to share effective techniques for gaining repeated, ethical access to C-Suite decision-makers, so this is our 2010 starting point.  I am excited and I hope you will be too with my heavily researched content. Please feel free to post comments, at will.