Yes, I saw The President’s 15 minute Pep Talk about our “endangered American Economy and the urgency for bipartisan cooperation in Washington.” And, Senator Mc Cain’s announcement to suspend his campaign appearances, postpone his debate participation and to return to Washington to solve this catastrophic financial crisis before Wall Street completely unravels.
Yet, with all this gloom and doom news, I’m still very optimistic. My reason? I’ve been here before.
For 30 years, I have been a thriver, not just a survivor. Prospering in lean and mean times because I accept this as a natural progression in the entrepreneurial business climate in which we live.
Frequent readers of this blog already know I’m no Spring Chicken but neither am I Chicken Little, fearful the Sky will Fall! In the 60’s, I weathered the Vietnam War; gas crisis of the 70’s; dog days of the Nixon Whitehouse in the 80’s; Savings & Loan Scandal; Dot.com bust and every bump and grind in The Economy since the mid-70’s.
Guess what? That majestic Lady at the entrance of New York Harbor still shines her radiant torch of freedom on all who pass her graceful post and the NFL continues to entertain us on Sundays.
The fact is: I lived it and rode out every lean and mean lapse of economic insecurity. Tough Times, too……but serious career selling professionals who worked their system, not only survived, but thrived.
Here’s the secret: Only the strong survive in nature and especially in sales. It’s decision time for the carpet baggers or short-timers. They are in it when the economy is booming and running for the lifeboats when stormy seas are ahead. I’m not upset to see them go. In fact, I will cheerfully wave them goodbye!
FACT: Right now, NEW Opportunities abound!
This is not a typo or the rantings of an energized senior citizen who od’d on the Kool Aid! Here are 4 reasons to substantiate this claim:
First, I am thrilled to pieces my competition is pulling back, laying off sales staff and playing the Economic Blame Game. Meanwhile, I’m quietly harvesting the ripe, low hanging fruit they left behind.
My systematic laser-focused snail mail and e-mailings to decision-makers have doubled as have my timely qualifying phone calls to book the new business. Someone has to fulfill their needs, so why not me?
Second, less competition means more marketshare for me to prospect! With competition thinning out, there are many more new prospects for me to target. My favorite fishing holes are full, again.
Third, I can work my established networking contacts to reach out and touch many more new referrals. Both my BNI contacts and my LinkedIN Connections are ready and willing to extend my reach. Why should they do this, you say? Because my door is always open to help others achieve the income they deserve, in good and bad times, and they know it. So, with a little help from my friends, I’ll continue to nurture new opportunities.
Fourth, my sales message is tuned into the times. I preach value-added benefits and have a pocket full of client testimonial referral letters to backup my claims. Plus, I have made it much easier for clients to buy my services and new content-rich eBooks at market-sensitive prices with zero risk guarantees.
My latest $40. eBook is now available as a printable document. Titled, How to Get Face-Time with People Who Buy What You Sell, it’s chock full of time-and-money-saving techniques for getting b2b decision-maker face-time appointments in the era of $3.80/per gallon.
From where to get FREE prospect lists just like your best customers to How to Escape Voice Mail Jail. It’s all here. What works and why with complete examples. No hidden add-ons. All tactical hands-on how-to’s with very specific examples tested by me and my customers. Plus, you can download the FREE Minibook and take a look before you buy the complete book. Best of all there is No Risk because of my 1 Year Money-Back Guarantee. Interested? Go to the right sidebar or the top of this blog page and Click on Purchase eBook Now. Then, Click on Home Page. To preview my FREE MiniBook Click on View Free Minibook. Ok, enough shameless commercials! Let’s summerize and get back to business.
KEY POINTS for thriving in Hard Times:
I did many times before and I will once, again. I’ll see you out on the street, Gordie
*one of my favorite Zig Ziglar quotations.